
If you're looking to grow your jewelry reselling business, buying wholesale jewelry lots is a great way to increase inventory and boost profits. But where can you find quality pieces at wholesale prices? In this guide, we’ll explore the best sources for wholesale jewelry, tips for buying smart, and how to avoid common pitfalls.
Why Buy Jewelry in Wholesale Lots?
Purchasing jewelry in bulk offers several advantages:
✅ Lower Cost Per Item – Wholesale pricing allows you to maximize your profit margins.
✅ Diverse Inventory – Buying lots gives you a mix of styles, materials, and brands.
✅ Steady Supply – Keeping your store stocked means more sales opportunities.
Now, let’s dive into where you can source wholesale jewelry for reselling.
1. Online Wholesale Marketplaces
Several online platforms cater specifically to jewelry resellers. Here are some top choices:
eBay (Wholesale Lots Section) – eBay has bulk jewelry lots from estate sales, liquidation companies, and independent sellers. Look for reputable sellers with good reviews.
Liquidation.com – This site sells jewelry from major retailers like Macy’s and JCPenney at discounted prices.
BULQ – Offers wholesale jewelry from department store returns and overstock. Great for sourcing mixed lots.
Via Trading – Specializes in liquidation goods, including jewelry in bulk.
Alibaba & AliExpress – If you're looking for new, trendy jewelry at factory-direct prices, these platforms are worth exploring. Be sure to vet suppliers carefully.
Tip: Always check seller ratings, read customer reviews, and request sample pieces before committing to large orders.
2. Wholesale Jewelry Distributors
For those looking to source higher-end or designer pieces, consider working directly with distributors:
Stuller – A trusted name for fine jewelry and components.
Rio Grande – Specializes in wholesale silver, gold, and gemstone jewelry.
Gems One – Offers curated jewelry collections for resellers.
Fashion Bella – Perfect for costume jewelry in trendy designs.
Many distributors require a reseller's license to purchase, so be prepared to register your business officially.
3. Estate Sales & Auctions
Estate sales and auctions are goldmines for vintage and fine jewelry lots:
Live Estate Sales – Check estate sale listing websites like EstateSales.net for upcoming sales in your area.
Online Auctions – Websites like HiBid, LiveAuctioneers, and Worthy offer bulk jewelry lots.
Government Auctions – Seized and unclaimed jewelry is often auctioned off at bargain prices through sites like GovDeals.
Tip: Research past auction results to understand market value before bidding.
4. Local Jewelry Trade Shows
Attending a wholesale jewelry trade show allows you to connect with suppliers in person. Some of the biggest ones include:
JCK Las Vegas – The premier jewelry trade show in the U.S.
ASD Market Week – Offers a wide range of wholesale jewelry, accessories, and more.
Jewelry & Accessories Expo (JOGS) – A great spot for sourcing unique gemstones and handmade jewelry.
Most trade shows require business credentials (such as a tax ID or EIN) to enter.
5. Direct From Jewelry Manufacturers
If you want complete control over your inventory, working with a manufacturer might be the best option. Many factories offer private-label jewelry, meaning you can brand it as your own.
India & Thailand – Known for gemstone jewelry production.
China – Great for costume and fashion jewelry manufacturing.
Italy – Best for high-end gold and silver jewelry.
Use platforms like ThomasNet to connect with manufacturers directly.
6. Social Media & Reseller Groups
Surprisingly, Facebook Groups and Instagram sellers can be excellent sources for wholesale jewelry:
Search for groups like "Wholesale Jewelry Lots for Resale" on Facebook.
Follow independent jewelry suppliers on Instagram and message them about bulk pricing.
Join reseller communities where members share wholesale contacts.
Tip: Always ask for references and purchase small test lots before committing to a big order.
Final Thoughts: Start Small & Scale Smart
Sourcing wholesale jewelry lots is a game-changer for resellers, but it’s important to:
✔️ Vet suppliers carefully to avoid scams.
✔️ Start with small test orders to assess quality.
✔️ Diversify sourcing strategies for the best deals.
With the right approach, you can build a profitable jewelry reselling business and offer beautiful pieces that customers love.